Polska wersjaOur books
Shaun Smith, Joe Wheeler
Managing the customer experience – Turning customers into advocates
FT Prentice Hall 2002
Provides a step-by-step guide to achieving customer loyalty. [read more]
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Shaun Smith, Andy Milligan
Uncommon practice – People who deliver a great brand experience
FT Prentice Hall 2002
Based on extensive research in partnership with Interbrand, this book shows how great brands succeed because their cultures are uniquely developed to meet customer needs in a distinctive way. [read more]
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Andy Milligan, Shaun Smith
See Feel Think Do - the power of instinct in business
Cyan Books and Marshall Cavendish 2007
Describes how highly successful business leaders and entrepreneurs use the power of instinct to achieve results. [read more]
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